The amazing little town of Geiranger, located at the head of the Geirangerfjorden, is regarded one of the most beautiful places in the world. And since 2005 the Geirangerfjord area has been listed as a UNESCO World Heritage Site. In this small town of only approximately 250 (year-round) residents a microbrewery saw the light of day in 2015, started by a small group of local beerenthusiasts. The branding for Geiranger Bryggeri is all about the fantastic nature and sites, with a vast historic heritage, surrounding the town. The very geometric nature with all its hard and cold mountains mixed with soft waterfalls, smooth waves of the fjord and winding roads running up and down the hillsides evolved into a concept of illustrative line-art.